Notice: Trying to get property of non-object in /nas/content/live/arkecom/wp-content/plugins/wordpress-seo/frontend/class-frontend.php on line 735

Notice: Trying to get property of non-object in /nas/content/live/arkecom/wp-content/plugins/wordpress-seo/frontend/class-frontend.php on line 738

About Eric Stoll

Eric Stoll co-founded Atlanta-based Arke in 2005. Today he serves as CEO of Arke with responsibility for the strategic direction of the company, execution of its growth plans, and overall operations. A graduate of the State University of New York (SUNY) Geneseo, he previously worked for Turner Broadcasting Systems, Mindex Technologies, and Auragen Communications.
16 04, 2018

Practical Application of the GDPR for Marketers: Consent and Data Governance

By | 2018-04-16T15:18:26+00:00 April 16th, 2018|All, Channel Execution|0 Comments

The EU's General Data Protection Regulation (GDPR) requires marketers to validate each data exchange before accepting the personal information a website visitor may provide. It also requires businesses to have a known, documented, and governed approach for personal information.

17 04, 2014

Google’s Cloud Hadoop Nodes

By | 2017-10-16T13:22:23+00:00 April 17th, 2014|All, Channel Execution|0 Comments

Hot Technology Something recently caught my eye, and that is Google’s cloud Hadoop nodes offering. It is a really powerful tool, and I’d like to do my part to share the education. In a nutshell, it’s a distributed database that is incredibly easy to access. Many organizations have embraced Hadoop for big data, but often [...]

12 03, 2014

A Cutting Edge CMS Solution

By | 2017-10-16T13:34:17+00:00 March 12th, 2014|All, Channel Execution, Partners|0 Comments

We have a client that is going through a full CMS conversion to Sitecore and they currently have some content up.  The conversion project is scheduled to happen over several years based on a prioritization of properties. They decided to use the CMS Anywhere product so they could access and manipulate all the content across [...]

11 02, 2014

5 Classic Concepts to Increase the Value of Website Visits – Gathering Additional Persona Data on Visitors

By | 2018-02-28T17:12:19+00:00 February 11th, 2014|All, Technology Implementation|0 Comments

This is the final article in a six-part series focused on increasing the value of website visits. In this article, we’ll take a look at gathering persona info from other sources. In case you've missed any earlier articles, click through for series overview, visitor personas, named visitors, marketing automation or more information on marketing technology. [...]

4 02, 2014

5 Classic Concepts to Increase the Value of Website Visits – Technology

By | 2018-02-28T16:53:42+00:00 February 4th, 2014|All, Partners, Technology Implementation|0 Comments

The power of technology is self-evident. We're all familiar with the success Amazon has had with the marketing tactics we’ve covered this far. So how can the rest of us get this list level of interaction with my visitors on our non-Amazon budgets? At Arke, we use and believe in the power of CMS platform [...]

Load More Posts