Are you spending the majority of your budget ‘running a platform’ instead of creating new features that ‘increase revenue’?


Simplify Your Martech

Are you spending the majority of your budget ‘running a platform’ instead of creating new features that ‘increase revenue’?

Simplify Your Martech

Hear Chris Spears, Arke CMTO explain how we helped customers drive revenue and achieve their business goals.

Watch the Simplify Martech Case Study Video

Why you should Simplify Your Martech

95%

of brands believe
digital isn’t meeting expectations

Bain | Digital 360

We developed this process to address the current frustration of many companies who are not able to create demand gen in marketing and meet business goals due to overly complicated martech.


THE RESULT

We created a 3-step process that will help leaders understand the true cost of a martech stack; how to rationalize what systems are needed and effectively leverage these systems to reach their goals.

/Read More about Arke’s Marketing Technology Consulting practice.

95%

of brands believe
digital isn’t meeting expectations

Bain | Digital 360

Let’s talk about how we can help you simplify your martech stack and use these systems to drive results.

Schedule time with me

Herschend

Herschend

Desire:
Eliminate data duplication and manual migration of content and media assets.

Work:
Integration of foundational marketing systems to support marketing operation workflows.

Result:
100% reduction in software licensing and support costs

/ Read More about Herschend

Healio.com

Healio.com

Desire:
Reduce yearly investment in martech support costs.

Work:
Reduce yearly investment in martech support costs.

Result:
200% reduction in resources spent on support tasks

/ Read More about our work with Wyanoke

Cannondale

Cannondale

Desire:
Make B2B ordering portal easier for internal and external users.

Work:
Combination of CMS platform stability work and user experience updates.

Result:
Reduced order time and publishing time by 50% in first 3 months.

3 Steps to Simplify Your MarTech

Martech Total Cost Analysis

A quick audit and analysis of current platform capability and utilization

Timeline: 2 Weeks

Martech Strategy & Rationalization

Together we build a future state vision of marketing needs aligned to technology

Timeline: 2 Months

Managed Martech Operations

Ongoing agile execution of plan initiatives to drive ongoing results.

Timeline: 12 Months

Get started simplifying your martech and get the results you deserve.

Fill out the form below. Let’s start driving some awesome results!

“Focus on the fundamentals. In a world with 10,000+ martech solutions we need to focus on top 3 technologies in our organization and squeeze every ounce of value out of them.  The propensity to buy the newest, shiniest technology is leading to the downfall of many marketers.”

Chris Spears
Chief Marketing Technology Officer, Arke