Create experiences that build customer delight and lift results

make every interaction count

Experience

From desktop, to mobile, to point of sale, every touchpoint creates customer perceptions and expectations.

Great customer experience is no longer a nice to have. It’s a must-have. This last mile of marketing can bring a brand to life – or invalidate even the best strategy.

How is the health of your website?
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the new face of the brand

Omnichannel vision

consistent customer recognition

Customers use multiple channels, and want to be recognized as they move between. Successful brands recognize and reward this behavior with consistent, personalized experiences.

Arke can help bridge the gaps between channels, eliminating redundant data entry, and the customer frustration it causes. This holistic approach lets you recognize and reward customers however they experience your brand.

Connect touchpoints

Once marketing channels are aligned, you have a framework for excellent omnichannel experiences. Define KPIs and success metrics for each touch. Test, analyze, adjust, repeat.

Arke can help you test any point in the customer journey to maximize its effect.

optimize at every step

Accountability

learning that shapes spend

Arke analysts and UX experts define and structure tests for every digital channel: display, web and microsites, landing pages, email, paid search and SEO, mobile, and social.

The results? Data insights for more informed decisions and budgeting. Optimization validates the impact of your marketing spend, creating accountability your team – and top management – will appreciate.

Need to evaluate digital marketing spend? / Get started with Arke’s Data Insights Dashboard now.

Spanx

SPANX reduced staffing needs and workloads, captured data it could trust, and reduced wear test enrollment time

View Case Study

experience

optimization

Is your customer experience all it should be? Optimize every touch from awareness to advocacy. Build seamless experiences that continuously fuel ROI and brand loyalty.